How Shopify Can Transform the Way You Do Business
In the world of eCommerce, Shopify has become synonymous with success. With over 1.7 million businesses using the platform to power their online stores, it’s easy to see why. In 2020 alone, Shopify saw an 86% growth in revenue and a 96% increase in gross merchandise volume.
But what is it that makes Shopify so good for business, and how can you make the most of this powerful platform?
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Why is Shopify good for business?
At its core, Shopify is an all-in-one e-commerce platform that allows you to build, manage, and grow your online store. Unlike other platforms that may require you to juggle multiple tools and services, Shopify provides everything you need in one place.
From customisable themes to payment processing, inventory management, and marketing tools, Shopify offers a complete suite of services to help you run your online business smoothly.
How do I make my Shopify business successful?
To make the most of Shopify, you’ll need to focus on a few key areas:
- SEO: Search engine optimisation is essential for ensuring your products reach the right audience. Shopify offers built-in SEO features to help you optimise your product listings and boost your search engine rankings.
- Design: While Shopify offers a wide range of themes to choose from, it’s important to make sure that the one you select is a good fit for your brand. Consistent branding across all channels is key to building brand recognition and loyalty.
- Marketing: With Shopify Email, you can send automatic welcome, feedback, and re-engagement emails to your customers. The platform also offers integrations with social media platforms like Facebook and Instagram, making promoting your products easily across multiple channels.
- Sales and Growth: Shopify’s abandoned cart recovery app and inventory management tools are designed to help you build and grow your e-commerce operation.
How successful are businesses with Shopify?
According to Shopify’s website, as of 2021, there were over 1.7 million businesses in more than 175 countries using the platform. These businesses range from small independent online stores to large international brands, and collectively they made over $200 billion in sales through Shopify.
The success of businesses on Shopify can be attributed to several factors. One of the main advantages of using Shopify is its ease of use and flexibility, allowing businesses to quickly set up and customise their online store without needing technical skills or extensive experience in e-commerce. Additionally, Shopify provides a wide range of integrations and apps that can help businesses streamline their operations and reach new customers, such as social media advertising, email marketing, and SEO optimisation.
Furthermore, Shopify offers excellent customer support, which can be critical for businesses just starting out. They offer 24/7 support through phone, email, and live chat, as well as extensive documentation, educational resources, and a large community of users who share tips and best practices.
The proof is in the numbers: Shopify has helped thousands of businesses grow and succeed online. Whether you’re just starting out or looking to take your existing e-commerce business to the next level, Shopify has the tools and resources you need to succeed.
What type of business is Shopify good for?
Shopify is a great platform for businesses that want to establish or expand their online presence, regardless of the size and type of the business. It is a flexible platform that caters to the needs of businesses from different industries, from small start-ups to large enterprises.
Here are some examples of the types of businesses that Shopify is good for:
- Retail businesses: Shopify is an ideal platform for retailers who want to sell their products online. Whether you’re selling clothing, accessories, electronics, or any other type of product, Shopify provides a customisable storefront and a range of features such as inventory management, order processing, and payment gateways to facilitate the sales process.
- Service-based businesses: Shopify also works well for service-based businesses that want to sell their services online. Whether you’re offering consulting, coaching, or digital services, Shopify provides a platform to accept payments and manage customer accounts.
- Digital product businesses: Shopify is great for businesses that sell digital products, such as eBooks, music, videos, or software. With features such as file hosting and digital product delivery, Shopify makes it easy to sell digital products and deliver them to customers.
- Shipping businesses: The platform provides a range of features to manage inventory, track orders, and facilitate communication with suppliers.
- Subscription-based businesses: Shopify also supports subscription-based businesses that want to sell their products or services on a recurring basis. This includes businesses that offer subscription boxes, memberships, or any other type of subscription-based service.
Why Choose Our Shopify SEO Services?
While Shopify is a powerful platform in its own right, you can still take steps to make sure your online store stands out from the competition.
That’s where Kia Ora Digital comes in. Our team of experts specialises in Shopify SEO services that are designed to help you get the most out of your online store.
By partnering with us, you’ll get access to a wide range of services, including:
- Keyword research and optimisation: We’ll help you identify the best keywords to target for your products and optimise your product listings to improve your search engine rankings.
- On-page optimisation: We’ll make sure your website is structured and optimised for SEO, including optimising your page titles, meta descriptions, and headings.
- Off-page optimisation: We’ll help you build high-quality backlinks to your site, which can improve your search engine rankings and drive more traffic to your online store.
- Content marketing: We’ll help you create and promote high-quality content that can attract more visitors to your site and help you build your brand.
- Technical SEO: We’ll make sure your website is running smoothly and free of technical issues that could hurt your search engine.
Our experience with the Shopify platform, results-driven approach, and collaborative approach makes us the clear choice for businesses in the region. Get in touch with us today for your FREE SEO audit.