Tips to Improve your Google PageSpeed Insights Score 🏁
In this day and age, it’s crucial to have a fast-loading website in order to ensure a seamless online shopping experience for your customers. Nobody likes to wait. It’s just like when you go shopping in-store. If the queue is too long, you grow impatient and think about shopping at another store, right?
It’s exactly the same when you shop online. If your website takes too long to load, your customers will grow impatient and bounce to another website. This in turn affects your search rankings, as it’s a signal to Google that customers are having a bad shopping experience.
So what are Google PageSpeed Insights, and how do you improve your PageSpeed Insights score? Here we’ll tell you what you need to know.
Contents
What are Google PageSpeed Insights?
Google PageSpeed Insights (PSI) analyse the page speed of your website or online store to see how quickly your website loads. It’s important to ensure your website loads quickly so that your customers enjoy a seamless user experience.
How to Improve Your Google PageSpeed Insights Score
- Make Your Page Lightning Fast with AMP (Accelerated Mobile Pages) – Best app to use here…
- Optimise and Compress Images = Apps to use are Crush Pics or Image Optimizer
- Remove Apps you don’t use – Check to see if you have 2 or more of the same apps and remove e.g Klaviyo and Shopify Email
- Download a Fast and Responsive Theme for Your Shopify Store – Look for a fast and responsive theme and make sure you are on a 2.0 theme and check how it’s performing by using Heat Maps. More info here…
- Minimise Redirects and Broken Links = In Shopify, you can apply 301 redirects by the built-in redirects function called “URL redirect.” For broken Links use this…
- Organise All Your Tracking Code with Google Tag Manager – Guide here…
- Use Hero Layout Instead of Using Sliders – Instead of a slider, use a single, high-quality Hero Layout image with a clear call to action.
- Install a lazy loader – More information here…
Boost Your Page Speed Now
At Kia Ora Digital, we specialise in working with online stores to improve their online performance. Our expert team has experience working with all the leading eCommerce platforms to boost their success online.
Contact us today to find out how we can boost your web performance for ultimate success online.
